Greening News, Greening of Corporation, Greenwashing – Accountability Central

Every company seems to be going green, looking at the flow of “green” news from Corporate America. Looking to the European Union, it appears that the trend may be more pronounced among continental and UK-based corporations. A growing number of investors are interested in the greening practices, programs and policies of corporations; for an increasing number of investors these factors may be significant in their investment (or divestment) decision-making.

There is dramatically rising interest in corporate sector greening as well among important stakeholders – employees (and prospective employees), suppliers, business partners, customers, lenders, regulators, and others. One of the key questions raised by stakeholders is: Is this [greening] initiative by the company substantive or is it just PR? The answers matter! In this section of Accountability Central the editors bring you news, research and insights, commentary and opinion, and identify key players and stakeholders to help you understand better the greening of corporations and the business sector.

News & Updates

March 11, 2010 Environment America Has 10 Percent Solar Power By 2030 Solar Vision

Source:Earth Techling

Imagine a world where you drive your solar-charged electric vehicle from your new solar home to the solar-powered laundromat before heading off to the solar-powered baseball stadium, where you’ll snack on chips baked with solar...

March 10, 2010 Greening of the Empire State Building

Source:ECOWorld.com

NEW YORK, March 5 (UPI) — The Empire State Building’s 6,500 windows will be retrofitted as part of an energy overhaul designed to reduce the iconic skyscraper’s energy use by 38 percent. Milwaukee’s Johnson Controls, which is...

March 9, 2010 Cool it on efforts against new rules, EPA chief asks

Source:Houston Chronicle

WASHINGTON — The head of the Environmental Protection Agency on Monday pushed back against lawmakers' attempts to halt the EPA's regulation of greenhouse gases from power plants, refiners and other industrial facilities. EPA...

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Research & Insights

February 20, 2010 UK Beverage Firm, Swiss Mining Co., Arizona Utility Post Highest Scores Among 100 Companies

Source:CSRWire

KPMG LLP, the U.S. audit, tax and advisory firm discusses how it has achieved a 7 percent reduction of its U.S. carbon footprint while pursuing a green business operations strategy in its second annual KPMG Living Green Report. [more]

January 22, 2010 A Drawback to Urban Green Spaces

Source:New York Times

While city dwellers are always clamoring for more green space, urban parks may not always be as “green” as they seem. A study on urban green space says that the irrigation, fertilizer, mowing and leaf blowing all add up, emitting...

January 20, 2010 Burst Media Survey Shows Consumers Willing to Spend More to Go Green

Source:BusinessWire

BURLINGTON, Mass.-Burst Media, (www.BurstMedia.com), a leading provider of advertising representation, services and technology to independent Web Publishers, has released the results of a survey focusing on the true value of...[more]

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Commentary & Opinion

February 20, 2010 UK Beverage Firm, Swiss Mining Co., Arizona Utility Post Highest Scores Among 100 Companies

Source:CSRWire

February 11, 2010 ‘Greening’ of America could be greater

Source:Edmondsun.com

New York — Who would have thought, 40 years ago, that being “green’ would come to this? For “this,’’ of course, you can substitute the fact that just about everybody and everything wants to be seen as caring about the...

February 10, 2010 NGOs Rush In To Fill the Void

Source:Richard Barr

Government Isn’t Everything… With President Obama’s presidency looking more like it will not be able to pull off cap and trade; any carbon tax; and any meaningful reduction of the kind that we need to make a dent in world wide...[more]

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